怎樣看待噴泉工程行業的競爭與發展？首先我們需要研究下噴泉工程行業的發展方向探索。

How to view the competition and development of fountain engineering industry? First of all, we need to explore the development direction of fountain engineering industry

近年來民眾的生態意識、環保意識是愈來愈被人們接受和認同的觀念。城市的發展規劃也對城市建設提出了更高的要求。中國的城鎮建設也為城市景觀工程帶來了廣闊的市場前景。在“無水不成景”的思想認識下，噴泉工程行業的前景應該毫無疑問會很看好。未來的前景雖說值得期待，但又為各噴泉企業提出了一個挑戰性的課題。如何在趨于白熱化的競爭中有效地把握市場以保持不敗之地，我想這是噴泉廠家都在思考的問題。

In recent years, people's ecological awareness and environmental awareness are more and more accepted and recognized by people. Urban development planning also put forward higher requirements for urban construction. China's urban construction has also brought a broad market prospect for urban landscape engineering. Under the thought of "no water, no scenery", the prospect of fountain engineering industry should be no doubt very optimistic. Although the prospect of the future is worth looking forward to, but also put forward a challenging topic for the fountain enterprises. How to effectively grasp the market in the hot competition to remain invincible, I think this is the fountain manufacturers are thinking about the problem

首先我們要了解噴泉工程市場的競爭主體：

1、噴泉工程行業內部，曾經廣闊的噴泉水景市場孕育的許多同行企業。

2、以園林、市政、燈光等企業為代表的其他行業的企業，包括資金實力雄厚、起點很高的上市企業。

3、美譽度高、實力雄厚的境外企業。

以這三大主體的競爭態勢為主，加上其他一些新興行業構成了當今多足鼎立的噴泉市場局面。

First of all, we need to understand the main competitors in the fountain engineering market:

1. Inside the fountain engineering industry, many peer enterprises were bred by the once vast fountain waterscape market.

2. Enterprises in other industries represented by garden, municipal and lighting enterprises, including listed enterprises with strong financial strength and a high starting point.

3. Overseas enterprises with high reputation and strong strength.

從市場發展趨勢上看，園林綠化、市政、燈光、文化等企業對市場的占有處于逐步上升地位，已經對傳統的噴泉業造成了巨大的壓力。噴泉業無國家評定系統的現狀又使其他諸多行業資質成了評標的參考，加之噴泉行業現有技術過于低端和單一，愈來愈多的行業參與到噴泉市場的分割。在沒有核心競爭力的情況下，大量的噴泉項目向噴行業以外的行業流失。

From the perspective of market development trend, landscaping, municipal administration, lighting, culture and other enterprises occupy a gradually rising position in the market, which has caused great pressure on the traditional fountain industry. There is no national evaluation system for the fountain industry, so that many other industries have become a reference for bidding evaluation. In addition, the existing technology of the fountain industry is too low-end and single, and more and more industries are involved in the segmentation of the fountain market. In the absence of core competitiveness, a large number of fountain projects to the spray industry outside the industry loss.

同時，國外諸多知名水景噴泉企業已經大張旗鼓、高價位進入了國內市場，在國內還沒有成熟品牌企業與之抗衡的今天，那些具有影響力的大型工程項目的蛋糕全部落入了境外企業囊中。天價請來的國外同行，將最新的技術和創意應用到工程項目中，不僅賺取了高額利潤，更賺足了廣告，國內的水景業與國外企業競爭的可能變得更加渺茫。

At the same time, many well-known foreign water fountain enterprises have entered the domestic market with great fanfare and high price. Today, there is no mature brand enterprise in China to compete with it, and the cake of those influential large engineering projects has all fallen into the bag of foreign enterprises. Foreign counterparts invited by sky-high prices apply the latest technology and creativity to engineering projects, which not only earn high profits, but also earn enough advertising. The possibility of domestic waterscape industry competing with foreign enterprises becomes even more remote.

至此，國內噴泉工程行業之間還在延續的無序競爭顯得多么的無奈和可悲。當然，競爭從無序直到相對有序這一過程是任何一個行業發展的必由之路。但是，無序的競爭過后也將帶來市場的規范化與經營的科學化。那么我們怎樣才能在規范化與科學化的發展方向中與時俱進，脫胎換骨，怎樣使企業從無序的價格競爭中華麗轉身轉變成管理與技術的競爭，在行業的競爭中脫穎而出。首先，我們應把握未來市場的核心命脈。所有競爭最終將體現到直接的專業性競爭中。噴泉項目不同于其它產品是它所含的特有的專業技術性和藝術性。正是專業技術性和藝術性構成了噴泉與其它工程的分水嶺。之前，噴泉產業經歷的是噴泉作為普通產品性價比的競爭，對其藝術的要求只體現在模糊狀態的認識上，藝術內涵基本上不作為噴泉企業之間的競爭力。

So far, the disorderly competition between the domestic fountain engineering industry is still in the continuation of how helpless and sad. Of course, the process of competition from disorderly to relatively orderly is the only way for the development of any industry. However, after the disorderly competition will also bring the standardization of the market and scientific management. So how can we keep pace with The Times and transform ourselves in the standardized and scientific development direction? How can we make the enterprise turn magnificently from disorderly price competition to management and technology competition and stand out in the industry competition? First, we should grasp the core lifeblood of the future market. All competition will ultimately translate into direct professional competition. Fountain projects are different from other products because of its unique expertise and artistry. It is professionalism and artistry that separates the fountain from other projects. Before, the fountain industry experienced the fountain as a common product cost performance competition, the requirements of its art is only reflected in the understanding of the vague state, the artistic connotation is basically not as the competitiveness between fountain enterprises.

隨著市場對噴泉的認識水平進一步提高，構件成本范疇的競爭將必然逐步淡出，藝術創意和技術創新，將成為競爭中的主要元素。因此，要在下一步的競爭中保持不敗地位，則必須真正把握市場賦予噴泉工程新的理念屬性。藝術性創意和技術創新必將是噴泉產業下一步發展的核心命脈。并將直接體現在項目對碰的競爭中，市場對噴泉作品的需求隨著人們對噴泉認識的提高。藝術內涵已經被擺到重要的位置上。藝術對噴泉生存的決定作用在各個噴泉工程的招標活動中逐漸明晰。這是市場對噴泉行業發展提出的要求，也是噴泉企業發展所必須把握的方向。創新技術和知識產權是企業技術實力的具體體現。毫無疑問，擁有更多知識產權將會在未來的競爭中起關鍵性作用。

With the further improvement of the market level of fountain understanding, component cost category competition will inevitably fade out, artistic creativity and technological innovation, will become the main elements in the competition. Therefore, in order to maintain an invincible position in the next stage of competition, we must truly grasp the new concept attribute given by the market for fountain engineering. Artistic creativity and technological innovation will be the core of the next development of fountain industry. And will be directly reflected in the competition of the project to touch, the market demand for fountain works with the improvement of people's understanding of fountain. Artistic connotation has been placed in an important position. The decisive role of art in fountain survival is gradually clear in the bidding activities of various fountain projects. This is the market for the development of fountain industry requirements, fountain enterprises must grasp the direction of development. Innovative technology and intellectual property rights are the concrete embodiment of an enterprise's technological strength. There is no doubt that owning more intellectual property will play a key role in the future competition.

其次，任何噴泉設備廠家的未來都建立在高品質制作工的基礎之上。無論是在藝術創意還是技術創新，無論從哪種需求出發。制作工藝水平的不斷提高和同步發展才能推進企業的總體進步企業的發展壯大，人才是其最終的決定因素。如果企業的人才處在一個較低的水平，那么企業總體水平也不可能有多高人才的的問題將是制約企業發展的最大阻力，或成為企業發展的強勁動力。因此。企業要獲得跨越式發展，必須集聚和發揮精英人才的優勢。

Secondly, the future of any enterprise is built on the basis of high-quality production. No matter in artistic creativity or technological innovation, no matter from which kind of demand. The continuous improvement and synchronous development of the production technology level can promote the overall progress of the enterprise, the development and expansion of the enterprise, talent is its final decisive factor. If the talents of an enterprise are at a low level, the problem that the overall level of the enterprise can not have a high level of talents will be the biggest resistance to the development of the enterprise, or become a strong driving force for the development of the enterprise. So. To achieve leap-forward development, enterprises must gather and give full play to the advantages of elite talents.

噴泉市場的需求推動了噴泉工程行業的發展，水景噴泉將有著較大的應用空間它應用的領域更寬廣，在此時機我們更應順應市場的需求，及時地應對新的情況進行自我調整，學習國外同行先進的設計理念和產品質量穩定可靠的長處，正確積極的看待噴泉工程行業的競爭與發展。、不斷創新，有鮮明的個性，避免簡單的重復，注重產品和作品的質量和服務，進一步提高產品和作品的科技含量和技術、經濟指標。搞好技術和產品的儲備。噴泉工程在今后的城市建設中會發揮著更大更好的應用前景。

Fountain in the demand of the market to promote the development of fountain of engineering industry and waterscape fountain will have larger application space it wider application fields, in this time we should conform to the demand of the market, timely response to the new situation to adjust, learn foreign counterparts of advanced design idea and the advantages of stable and reliable product quality, Treat the competition and development of fountain engineering industry correctly and positively. Continuous innovation, distinct personality, avoid simple repetition, pay attention to the quality and service of products and works, and further improve the technological content and technical and economic indicators of products and works. Do well in technology and product reserves. Fountain project will play a greater and better application prospect in the future urban construction.